Privacy Policy
Last updated August 2026.
Trustiv only works if it knows things about your household. That makes how we handle those things the whole product, not a legal footnote. Every control described below exists in the product today and is linked from here.
What we collect
Your account email and profile details; the household information you enter (family members, sizes and fit preferences, inventory, subscriptions, shopping lists, trips, events); receipts and images you upload; and your interactions with recommendations. We collect what the features you use actually need — nothing is gathered speculatively for future products.
How we use it
Your household data is used to generate recommendations for your household. It is never sold to advertisers or data brokers, and it never influences which products or services Trustiv recommends to you. Where Trustiv earns affiliate revenue, that relationship is disclosed at the point it applies and does not change the ranking or the recommendation.
AI processing
Some features send household context to Anthropic's Claude API to produce a recommendation — the shopping advisor, receipt reading, visual recognition, and product analysis. You can turn AI processing off for your household at any time in Settings; the rest of the product keeps working without it. Trustiv does not use your household data to train AI models.
Your rights and how to exercise them
You can access and download everything your household has stored, correct it, and delete it — directly in the product, without contacting anyone. Export produces a machine-readable JSON file of every table your household owns. Deleting your account removes your login and profile; a household where you're the only account holder is deleted with it, while a household you share with others survives and you're simply removed. Individual receipts and uploaded images can be deleted one at a time, and doing so removes the stored image file as well as the record.
What export does not include
The export deliberately excludes AI conversation transcripts and the binary contents of uploaded receipt and visual images — image metadata is included, the files themselves are not. This is a current limitation of the export tool, stated here rather than left for you to discover. Account deletion is not limited in this way: it removes that data too.
GDPR and CCPA
If you're in the EU/EEA or UK, we process your data to perform our agreement with you (running the service) and on the basis of your consent for optional AI processing. If you're a California resident, we do not sell or share personal information as those terms are defined by the CCPA, so there is no opt-out to offer you. The access, portability, correction, and erasure rights both laws grant are the same in-product tools described above — no request form, no waiting period.
Data retention
Household data is retained while your account is active. Deleting your account or household removes the underlying records immediately rather than marking them hidden. Audit log entries recording that a deletion happened are deliberately retained, without the deleted content, so security events remain accountable after the fact.
Who processes your data
Trustiv relies on a small set of infrastructure providers, each for a specific purpose: Supabase (database, authentication, and file storage), Vercel (hosting and aggregate performance analytics), Anthropic (the AI features described above), Stripe (subscription payments — Trustiv never sees or stores your card details), Instacart (only when you choose to hand a shopping cart off for checkout), Upstash (rate limiting), and Sentry (error reporting). None of these receive your data for advertising purposes.
Security
Every household's data is isolated at the database level by row-level security policies, not only by application code — a signed-in account cannot read another household's rows even if the application layer were bypassed. Uploaded files are served through short-lived signed URLs rather than public links. Optional two-factor authentication is available in Settings.
Public beta
Trustiv is in public beta. Features change, and this policy will change with them — materially, not just cosmetically. When it does, the date below changes and we'll say what changed rather than silently reissuing the page.
Contact
Questions about this policy, or about what Trustiv holds about your household, can be sent through the contact page.
See also our Terms of Service and Cookie Policy.